Tough times for The Times! This is epic reading. Baquet closed strong, but he doesn’t understand how social media is eroding engagement and reading. And his emphasis on how hurt he was over some tweets is lame AF. Harden up. Early on, I like that he eludes to the article worth reading, basically imploring them to really read it. It’s an earnest plea. Headlines shouldn’t matter!

This story is STILL missing the story, which means Readup has to tell it!